KEY RESULTS

Case Studies

Acodis is a Swiss technology company specializing in Intelligent Document Processing (IDP). Founded in 2016 by ETH Zurich graduates Martin Keller (CEO), Patrick Emmisberger (CTO), and Benjamin von Deschwanden (CPO), the company aims to transform unstructured documents into structured, machine-readable data within seconds.

Increased Lead Generation by 40%

Developed and executed a data-driven marketing strategy that boosted marketing-qualified inbound leads.

Reduce Sales Cycles by 30%

Designed and implemented demand generation and sales enablement processes, improving conversion rates and reducing sales cycles by 30%.

Scaled Productive Marketing Teams

Built and led high-performing teams, increasing marketing efficiency and productivity.

Established Strategic Partnerships

Built key partnerships with industry leaders like Microsoft and Gartner, significantly expanding market reach and credibility.

MARTIN KELLER

CEO, Acodis

I can warmly recommend collaborating with Adrijana if you look for marketing related expertise. She covers a broad field including strategic thinking by creating and driving marketing plans that are aligned with overall business goals.

With her results-oriented approach , Adrijana creates impactful customer case studies and webinars. Her expertise in digital marketing, a proactive "can-do" attitude and her collaborative team spirit leads to a positive impact.

Eastman is a global specialty materials company founded in 1920 and headquartered in Kingsport, Tennessee, USA. The company produces a broad range of products found in items people use every day, with a focus on delivering innovative and sustainable solutions.

Revenue Growth

Developed a customer-centric program, leading to 24 high-priority clients signing up, driving double-digit revenue growth within the segment.

Thought Leadership & Advocacy

Orchestrated 45+ speaking engagements and media interviews at key industry events, enhancing brand reputation and market engagement.

Team Leadership

Directed a cross-functional team of 10+ professionals across marketing, communications, and public relations, resulting in a 40% improvement in internal workflow efficiency.

ELYSE BATISTA

Account Manager, Eastman

Adrijana is well-organized, transparent, and very positive . She was always laser-focused on our goals and objectives, and kept our team motivated and excited about our work.

She is very strategic and highly focused on results . She is curious and interested in trying new things to gather new insights and ROI . She is also very adaptable and demonstrates a bias for action and strong decision-making skills.

Procter & Gamble (P&G) is a global leader in consumer goods, offering trusted brands that touch lives in millions of homes every day. Founded in 1837, P&G remains committed to improving lives through small but meaningful innovations—whether in health, hygiene, or home care.

Product Launch Success

Spearheaded 3 major product launches, achieving 25% growth in global sales within the first year.

Digital Engagement

Managed a global digital ecosystem that led to a 40% increase in social media engagement and a 20% increase in website traffic.

Cross-Functional Collaboration

Led cross-functional teams to develop a strong innovation pipeline, resulting in the successful launch of 5 new products over 2 years.

How can I help you scale up

Overcoming Your Business Growth Challenges

01

Strategic Marketing Leadership

With a strong background in leading marketing initiatives for top brands, I provide strategic guidance to ensure your marketing efforts align with your overarching business goals. I'll help you craft a robust marketing plan that drives growth, builds brand equity, and positions you as a thought leader.

02

Data-Driven Decision Making

Utilizing advanced analytics and AI tools, I help you interpret data to make informed marketing decisions. This approach ensures that your strategies are based on actionable insights, allowing you to allocate your resources effectively and maximize ROI.

03

Innovative Marketing Approaches

In today’s rapidly evolving market, standing out requires innovation. I bring creative and forward-thinking marketing solutions tailored to your unique needs. From leveraging automation to implementing cutting-edge digital marketing techniques, I’ll help you stay ahead of the curve.

04

Comprehensive Branding Solutions

Your brand is more than just a logo; it’s your story, your values, and your promise to your customers. I’ll work with you to develop a compelling brand narrative and cohesive visual identity that resonates with your target audience.

05

Flexible Leadership and Collaboration

As a Fractional CMO, I offer the flexibility to adapt to your business needs. Whether you require short-term project leadership or long-term strategic oversight, my goal is to seamlessly integrate with your team and drive sustainable growth.

Get In Touch

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